I was wondering, is it successful messaging to be excited about the TECH of climate solutions? New weird tech that does cool things and to fix climate based problems? Like "whoa look at how cool the process of how a heat pump works is!" Or maybe something more interesting... I don't actually have any examples. There were MANY good ones throughout the book.
But it's like how people love watching instagram reels or whatever of "how things work" as like a zenning out moment in their scroll. Or how people love to get into mimicking tech in like Back to the Future or Neuromancer. Or sit through a power point presented by Apple to see what the new phones do....
I also wondered if people get excited for the preparation messaging because it reminds them of disaster movies? And kind of like living out the adventure (regardless of how doomsday) in a movie they saw. Everyone's got a little bit of The Rock in their emergency, jump-to-action persona.
I think also people really love to share knowledge that they think is cool. Interesting facts. Just short little tidbits of knowledge like trivia they can pass along. So getting people small repeatable facts that people can relay and get others engaged seems like a tactic too.
A great conversation, thank you! The other arena where climate conversations happen frequently for young people is at school or online (Willow Project/TikTok) and it would be amazing to have a part 2 of this conversation focused on the younger generation. I’ve been teaching climate science to a generally conservative student body at boarding schools for 25 years and have struck upon a balance of science+love in my approach, which has been wicked effective. Cool to hear that PE’s research seems to back that up. The curriculum now weaves together Joseph Campbell’s concept of a hero’s journey, Nolan’s “Interstellar” and Ada Limon’s “Dead Stars” throughout the year, having kids connect the science with their own personal heroic narrative. Love is the throughline and AWCS helped unlock that, thank you!
This was such an interesting episode!
I was wondering, is it successful messaging to be excited about the TECH of climate solutions? New weird tech that does cool things and to fix climate based problems? Like "whoa look at how cool the process of how a heat pump works is!" Or maybe something more interesting... I don't actually have any examples. There were MANY good ones throughout the book.
But it's like how people love watching instagram reels or whatever of "how things work" as like a zenning out moment in their scroll. Or how people love to get into mimicking tech in like Back to the Future or Neuromancer. Or sit through a power point presented by Apple to see what the new phones do....
I also wondered if people get excited for the preparation messaging because it reminds them of disaster movies? And kind of like living out the adventure (regardless of how doomsday) in a movie they saw. Everyone's got a little bit of The Rock in their emergency, jump-to-action persona.
I think also people really love to share knowledge that they think is cool. Interesting facts. Just short little tidbits of knowledge like trivia they can pass along. So getting people small repeatable facts that people can relay and get others engaged seems like a tactic too.
A great conversation, thank you! The other arena where climate conversations happen frequently for young people is at school or online (Willow Project/TikTok) and it would be amazing to have a part 2 of this conversation focused on the younger generation. I’ve been teaching climate science to a generally conservative student body at boarding schools for 25 years and have struck upon a balance of science+love in my approach, which has been wicked effective. Cool to hear that PE’s research seems to back that up. The curriculum now weaves together Joseph Campbell’s concept of a hero’s journey, Nolan’s “Interstellar” and Ada Limon’s “Dead Stars” throughout the year, having kids connect the science with their own personal heroic narrative. Love is the throughline and AWCS helped unlock that, thank you!